film, video, and photography projects by Liz Groeschen

client work

 

Bombas x Sophia Roe (an e-commerce + social campaign)
Project Role: Producer

Bombas teamed up with food justice advocate and Brooklyn-based chef Sophia Roe to create a retro-inspired collection designed to inspire a kinder future. The phrase “hi, i love you” is a greeting Sophia uses to remind us that choosing love is the fastest way to uplift one another. When we nourish our communities—through access to nutritious food and essential clothing—we grow together, and this collection does just that because for every item you purchase, another is donated to organizations supporting those in need, including those experiencing food insecurity. In one production day, the full collection (including a line of socks, a special edition t-shirt and tote bag) was photographed on Sophia with a variety of food and plant props for the Bombas e-commerce site and social promotion.

Credits:
Creative Director: Paulina Reyes
Art Director: Meghan Svetich
Director of Photo & Video Production: Katie Ryan
Producer: Liz Groeschen
Photographer: Robert Bredvad
Photo Assistant/Digital Tech: Evi Manson
Makeup Artist: Courtney Kearns
Hair Stylist: Chuckie Amos
Wardrobe Stylist: Shirley Breaux
Prop Stylist: Kelly Cobb
Prop/Production Assistant: Elliott Foos


Bombas Summer 2023 e-commerce website update
Project Role: Producer

Over the course of three production days at Splashlight Studios, Bombas’ full updated Core collection was photographed on four different models in a total of 74 scenes to be used across the Bombas e-commerce site and across social.

Credits:
Creative Director: Paulina Reyes
Art Director: Meghan Svetich
Art Director: Nina Lee
Director of Photo & Video Production: Katie Ryan
Producer: Liz Groeschen
Photographer: Robert Bredvad
Photo Assistant: Brett Seamans
Photo Assistant: Yuh Sing Lin
Photo Assistant: Ulysses Flores
Makeup Artist: Juan Jaar
Wardrobe Stylist: Sabrina Gonzalez
Wardrobe Assistant: Elliott Foos
Talent: Michael Cota
Talent: Seyquan Mack
Talent: Akila Jones
Talent: Taylor Isabel